I design products that make complex problems feel simple.
I’m Jamie, a Senior Product Designer and design lead with 10+ years’ experience across fintech, consumer technology and ecommerce. I lead complex product work from early discovery to delivery, bringing together research, interaction design, information architecture and visual design to create clear, useful experiences.
Most recently at ANNA Money, I led design work on the internal tools used by customer support teams and explored how automation and AI could reduce repetitive work. Working closely with support colleagues, product and engineering, I helped uncover workflow problems, set a clear direction and turn that understanding into practical improvements for staff and customers.
I’m hands-on throughout the process: framing problems, shaping journeys, prototyping in Figma, and working with teams to test, ship and improve what we build. I also help teams make better design decisions through early collaboration, clear trade-offs and reusable patterns.
I care about accessible, inclusive experiences across web and mobile, and about helping teams deliver consistently in fast-moving environments.
